Where to Shop in Fiji
Take your little slice of Fiji home with you. Far from your meaningless and generic bracelets and toe rings, Fijian-made crafts, clothes and cosmetics are an expression of the Fijian culture. Get yourself some Fijian tools, utensils and decorative items that have been used on the islands for centuries.
In a country where the island culture is so accessible, it’s easy to find authentic Fijian-made souvenirs. So, where are the best places to shop in Fiji, and where can you buy the best souvenirs? You have a great choice of large souvenir outlets that work with locals to stock real Fijian-made souvenirs, such as Tappoo, Jack’s of Fiji and Prouds.
Alternatively, locally-owned souvenir stores, village souvenir stands, and handicraft markets all provide an excellent alternative to shopping in Fiji.
Whatever you’re looking to purchase, whether it’s Fijian artwork, island clothing or even groceries, you’ll be pointed in the right direction with this ultimate guide to shopping in Fiji.
Table of Contents
6 Quick Tips for Shopping in Fiji
Here are six essential tips to make your shopping experience as smooth as the island’s pristine beaches.
- Look for the “Fijian Made” stamp to make sure your purchase benefits the local economy.
- If you’re looking for unique handmade pieces, take a look around a few souvenir stores before purchasing to identify which items have been mass-produced.
- Most souvenirs will pass through biosecurity when you arrive home (such as in New Zealand, for example), remember to declare any shell, wood or food products – see similar tips in Leaving Fiji: Departure Tips & Checklist.
- Some souvenir prices are pretty high at the handicraft markets – it’s acceptable to haggle to get the best price.
- Look out for stores that are part of the Tourist VAT Scheme, where you’ll get the tax back on purchases over FJ$500.
- While large stores will accept most forms of payment, make sure you have cash available for shopping at markets – find out more in What is the Best Way to Pay in Fiji?
For money-saving tips, check out the 20 Ways to Save Money When Travelling in Fiji.
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The Best Places to Go Shopping in Fiji
A vibrant shopping scene awaits on Fiji’s main island, Viti Levu, with shopping centres and markets in the island’s main towns, as well as boutique stores scattered elsewhere on the island.
Fiji’s second-largest island, Vanua Levu, is fast becoming a shopping hub with its array of artisanal products. The cosmopolitan vibe doesn’t exactly extend to the outer islands of Fiji, but you will find the odd hidden gems at smaller markets, handicraft stalls and resort gift shops.
Denarau Island
Denarau Island offers a luxurious shopping experience at the Port Denarau Shopping Centre. This bustling hub is a favourite among tourists and locals alike, boasting a diverse array of shops, boutiques, and eateries.
You’ll find everything from high-end jewellery stores to quaint gift shops selling local handicrafts. Be sure to take advantage of the opportunity to purchase authentic Fijian souvenirs or enjoy some relaxation at the on-site spa and nail salons.
Shopping here combines modern amenities with a tropical ambience for a delightful mix of convenience and island charm. Check out Information, Shops & Services in Denarau to learn more.
Suva
Suva, Fiji’s capital, offers a vibrant shopping scene that caters to all tastes and budgets. The heart of the action is the lively Suva Municipal Market, where you can engage yourself in local culture while browsing fresh produce, spices, and handmade crafts.
For a more modern experience, head to TappooCity Suva, a sleek shopping centre offering both local and international brands at competitive prices. The MHCC (Morris Hedstrom City Center) is Fiji’s largest mall, boasting over 20 stores and a diverse food court. Don’t forget to visit the Suva Handicraft Centre for unique, locally-made souvenirs.
Discover more of its shopping scene in Information, Shops & Services in Suva and 15 Best Things to Do in Suva.
Nadi Town
Nadi, or more specifically, its town centre known as “Nadi Town“, presents a delightful mix of traditional and contemporary shopping experiences. The Nadi Handicraft Market is a treasure trove of authentic Fijian crafts, from intricate wood carvings to colourful textiles. It’s the perfect place to pick up unique souvenirs and support local artisans.
For fresh produce and a taste of local life, the Nadi Market is a must-visit. Modern shoppers will appreciate familiar brands at Jack’s of Fiji and Prouds, while the newly built My FNPF Centre offers additional retail therapy options.
See Information, Shops & Services in Nadi and 25 Best Things to Do in Nadi to learn more.
Savusavu
Savusavu, known as Fiji’s hidden paradise, offers a quaint shopping experience with a local twist. At the Copra Shed Marina, you’ll find vendors like Tako Handicrafts selling handmade treasures that capture Fiji’s essence.
Chocolate lovers shouldn’t miss KokoMana, where you can buy locally-made bars after touring their cocoa farm. For a touch of luxury, visit the J. Hunter Pearl Farm and Showroom to purchase Fiji’s unique coloured pearls.
Savusavu is the only outer island that offers popular Fijian brands like Jack’s of Fiji and S Nagindas, combining local charm with well-known retail choices.
Discover more about Vanua Levu’s shopping in our guide to Information, Shops & Services in Savusavu & Vanua Levu.
Sigatoka
Sigatoka, the heart of Fiji’s Coral Coast, offers a diverse shopping landscape. The bustling Sigatoka Market is the town’s shopping hub, where you can find fresh produce, local delicacies, and authentic Fijian handicrafts.
Downtown Sigatoka boasts a mix of upscale boutiques and casual street vendors, perfect for window shopping and finding unique gifts. For those seeking one-of-a-kind souvenirs, the local handicraft shops scattered throughout the town offer handmade jewellery, woven goods, and traditional Fijian artefacts.
Shopping in Sigatoka offers a wonderful combination of local flavors and options that cater to tourists. Again, head to Information, Shops & Services in Sigatoka & the Coral Coast.
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The Best Shops in Fiji
What are the shops you can’t miss in Fiji? Check out these lists of the most popular clothing, gifts, jewellery stores and more.
The 10 Best Clothing Stores in Fiji
- Jack’s of Fiji – Savusavu, Labasa, Rakiraki, Tavua, Lautoka, Ba, Navua, Nakasi, Suva (City Centre, Nausori, MHCC), Baravi, Sigatoka, Votualevu, Denarau, Nadi (and selected resorts) – Hours vary by location, but all are open daily.
- Prouds – Suva, Downtown Nadi, Lautoka, Sigatoka, Damodar City, & more – Hours vary by location.
- TappooCity – Lautoka, Suva, Nadi, & Sigatoka – Hours vary by location
- Harrisons Fiji – Suva, Nausori, Nakasi, Nadi, Port Denarau, Lautoka, Labasa and Savusavu – 8 am to 6 pm, Monday to Saturday, 10 am to 1:30 pm Sunday.
- Baravi Handicrafts – Queens Road, Vatukarasa – 6 am to 9 pm, daily.
- S Nagindas – Nadi, Suva, Ba and Nasinu – 8 am to 5 pm, Monday to Saturday.
- Cloud Break – Denarau Marina Shopping Centre – 8 am to 9 pm, daily.
- The Projects Collective – Colova Estate (The Beachouse, Coral Coast) & Narewa Road, Nadi – from 8 am to 5:30 pm Monday to Saturday, and 9 am to 5 pm Sunday
- Samson Lee Fiji – Butt Street, Suva – from 9:30 am to 5:30 pm Monday to Friday, 10 am to 3 pm Saturday.
- Malia Fiji – Lami, Suva – from 8 am to 4:30 pm, Monday to Friday.
The 5 Best Gift Stores in Fiji
- Jack’s of Fiji – Savusavu, Labasa, Rakiraki, Tavua, Lautoka, Ba, Navua, Nakasi, Suva (City Centre, Nausori, MHCC), Baravi, Sigatoka, Votualevu, Denarau, Nadi (and selected resorts) – Hours vary by location, but all are open daily.
- Baravi Handicrafts – Queens Road, Vatukarasa – 6 am to 9 pm, daily.
- Prouds – Suva, Downtown Nadi, Lautoka, Sigatoka, Damodar City, & more – Hours vary by location.
- TappooCity – Lautoka, Suva, Nadi, & Sigatoka – Hours vary by location
- The Projects Collective – Colova Estate (The Beachouse, Coral Coast) & Narewa Road, Nadi – from 8 am to 5:30 pm Monday to Saturday, and 9 am to 5 pm Sunday
Learn more about local gift stores based on the best places to buy specific gifts and souvenirs in the 20 Best Souvenirs & Gifts from Fiji.
The 8 Best Jewellery Stores in Fiji
- J. Hunter Pearls Showroom – Savusavu, Vanua Levu – from 8 am to 5 pm Monday to Friday, and 8:30 am to 1:30 pm Saturday
- Jewels Fiji – Nadi Town, Suva, Port Denarau – 9 am to 5 pm daily.
- Adorn Pacific – Arts Village, Pacisib Harbour – Monday to Friday from 8 am to 5.30 pm, Saturday 9 am to 5 pm, Sunday 9 am to 4 pm.
- Jack’s of Fiji – Savusavu, Labasa, Rakiraki, Tavua, Lautoka, Ba, Navua, Nakasi, Suva (City Centre, Nausori, MHCC), Baravi, Sigatoka, Votualevu, Denarau, Nadi (and selected resorts) – Hours vary by location, but all are open daily.
- Baravi Handicrafts – Queens Road, Vatukarasa – 6 am to 9 pm, daily.
- Prouds – Suva, Downtown Nadi, Lautoka, Sigatoka, Damodar City, & more – Hours vary by location.
- TappooCity – Lautoka, Suva, Nadi, & Sigatoka – Hours vary by location
- The Projects Collective – Colova Estate (The Beachouse, Coral Coast) & Narewa Road, Nadi – from 8 am to 5:30 pm Monday to Saturday, and 9 am to 5 pm Sunday
The Best Art Galleries in Fiji
- Fiji Arts Council Gallery – St. Stephens Building, Victoria Parade, Suva – from 9 am to 5 pm Monday to Thursday, and 9 am to 4 pm Friday.
You can also buy works of art at Fiji’s handicraft markets, and see pieces at some of the 5 Best Museums in Fiji.
The 6 Best Craft Markets in Fiji
- Suva Handicraft Centre, Stinson Parade Road, Suva – from 8 am to 5 pm Monday to Saturday.
- Nadi Handicraft Market, Koroivolu Avenue, Nadi Town – from 8 am to 3 pm Monday to Saturday.
- Lautoka Municipal Market, Bounded by Naviti – Vakabale and Yasawa Streets, Lautoka – from 7 am to 5 pm Monday to Friday, and 6 am to 4 pm Saturday.
- Vunisea Market, Vunisea, Kadavu – from 8 am to 5 pm Monday to Saturday.
- Sigatoka Market, Market Road, Sigatoka, Coral Coast – from 7 am to 5 pm Monday to Saturday.
- Savusavu Market, Lesiaceva Road, Savusavu, Vanua Levu – from Monday to Friday, 8 am to 6 pm and Saturday, from 7 am to 4 pm…
… And there’s more listed in the 10 Best Markets in Fiji.
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Groceries and Essentials
Of course, grocery shopping and essential supplies are always useful to have on your radar, especially on remote islands where you can’t always rely on a Walmart, New World or Woolworths just down the road. Luckily, we have grocery shopping guides for Fiji’s main towns, regions and island groups. Check them out in the links below:
More About Shopping for Groceries and Essentials on Viti Levu (Fiji’s Main Island)
- Information, Shops & Services in Nadi
- Information, Shops & Services in Denarau
- Information, Shops & Services in Sigatoka & the Coral Coast
- Information, Shops & Services on the Pacific Harbour
- Information, Shops & Services in Suva
- Information, Shops & Services in Lautoka, Rakiraki & the Suncoast
More About Shopping for Groceries and Essentials on Fiji’s Outer Islands
- Information, Shops & Services in the Mamanuca Islands
- Information, Shops & Services in the Yasawa Islands
- Information, Shops & Services in Savusavu & Vanua Levu
- Information, Shops & Services on Taveuni
- Information, Shops & Services on Kadavu
- Information, Shops & Services in Levuka & the Lomaiviti Islands
- The Complete Travel Guide to the Lau Islands
And anything we’ve missed will be in the Information, Shops & Services in Fiji.
For more details on what grocery supplies are available, check out A Guide to Supermarkets & Food Shopping in Fiji.
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FAQ About Shopping in Fiji
Now that you know about the shopping scene in Fiji, here are the answers to the internet’s frequently asked questions about retail therapy in this tropical paradise!
Is Fiji good for shopping?
Fiji offers a unique shopping experience with a mix of traditional markets, duty-free stores, and souvenir shops. While it may not be a global shopping destination, you’ll find plenty of authentic Fijian crafts, local produce, and duty-free goods.
The markets in Suva and Nadi are particularly enjoyable for bargain hunters and those seeking local flavour.
Does Fiji have luxury shopping?
Luxury shopping in Fiji is limited but available, primarily in upscale resorts and at Port Denarau. Particularly, the retail brand Prouds is your higher-end option. You’ll find some international brands and high-end local boutiques offering designer clothing, jewellery, and accessories.
However, don’t expect the same range as in major international cities.
Can you buy clothes in Fiji?
Yes, you can buy clothes in Fiji. Local markets and shops offer colourful tropical wear, including the popular sulu (sarong). You’ll also find Western-style clothing in shopping centres, especially in larger towns like Suva and Nadi. Many resorts have boutiques selling beachwear and casual clothing.
For more information, check out our What to Pack for Fiji guide.
Are things cheaper in Fiji?
Some items can be cheaper in Fiji, particularly local produce, handicrafts, and certain duty-free goods. However, imported items tend to be more expensive due to shipping costs. Luxury goods and electronics are generally not cheaper than in other countries. Bargaining at local markets can help you snag good deals on souvenirs and crafts.
For more information, check out our Fiji Travel Budget: How Much Does a Trip to Fiji Cost?
What are the best souvenirs to buy in Fiji?
Fiji offers a range of unique souvenirs that capture the essence of the islands. Popular choices include handwoven baskets, traditional tapa cloth, carved wooden items like tanoa bowls, and vibrant sulu (sarongs).
For those seeking edible treats, Fiji’s Pure Fiji coconut products, locally grown kava, and Fiji Sea Salt make great gifts.
Jewellery made from local materials like mother-of-pearl or black pearls is also highly sought after, although note that many of these products are made across the South Pacific rather than just in Fiji, so be sure to ask if this is important to you. Remember to purchase from reputable sources to ensure authenticity and support local artisans.
For more information, check out our 20 Best Souvenirs from Fiji guide.
Are there any shopping malls in Fiji?
Yes, Fiji has several shopping malls, particularly in larger urban areas. The most notable is Port Denarau Shopping Centre on Denarau Island, offering a mix of local and international brands, restaurants, and duty-free shops. In Suva, you’ll find the MHCC (Morris Hedstrom City Center) and TappooCity malls.
Nadi also has a few smaller shopping complexes. While these malls provide modern shopping experiences, they’re not as extensive as those found in larger countries. For a more authentic Fijian shopping experience, local markets are highly recommended.
What are the best places for duty-free shopping in Fiji?
Fiji offers several excellent duty-free shopping options. The most popular locations include Nadi International Airport and Port Denarau, both of which have a wide range of duty-free stores. At Nadi International Airport, you’ll find Tappoo and Prouds duty-free outlets.
Suva also has duty-free shopping options, particularly around the cruise ship port. These stores offer competitive prices on items like perfumes, electronics, jewellery, and local products. Remember to check your allowances before purchasing, as limits apply when leaving Fiji.
For more details, refer to our guide on Duty-Free Allowances for Fiji.
More About Shopping in Fiji
That’s it for our guide to shopping in Fiji; for more information about shopping and cultural experiences, check out the following articles:
- 20 Amazing Fijian Souvenirs for Family & Friends
- 5 Fascinating Museums in Fiji
- Public Holidays in Fiji (& Other Important Dates)
Finally, add more activities beyond shopping to the bucket list using the 101 Best Things to Do in Fiji: The Ultimate List. Plus, work out all the logistics of planning a Fiji getaway in The Best Fiji Travel Guide.
Sources:
The information in this guide has been compiled from our extensive research, travel and experiences across Fiji and the South Pacific, accumulated over more than a decade of numerous visits to each destination. Additional sources for this guide include the following:
- Tourism Fiji (General travel advice - Updated [2025])
- Fiji Hotel and Tourism Association (Tourism trade association - Updated [2025])
- SPTO (Pacific tourism advice - Updated [2025])
- Ministry of Tourism and Civil Aviation (Tourism statistics - Updated [2025])
- Land Transport Authority (Road safety advice - Updated [2025])
- Fiji Immigration (Visa and immigration advice - Updated [2025])
- Fiji Revenue & Customs Service (Customs and visitor taxes - Updated [2025])
- Biosecurity Authority of Fiji (Biosecurity advice - Updated [2025])
- Fiji Meteorological Service (Weather forecast and warnings - Updated [2025])
- Fiji Bureau of Statistics (Statistics and travel data - Updated [2025])
- Safe Travel (New Zealand travel advisory for Fiji - Updated [2025])
- Smart Traveller (Australia travel advisory for Fiji - Updated [2025])
- Travel.State.Gov (U.S. travel advisory for Fiji - Updated [2025])
Our editorial standards: At Fiji Pocket Guide, we uphold strict editorial standards to ensure accurate and quality content.

About The Author
Laura (Lora) S.
This article was reviewed and published by Laura, editor in chief and co-founder of Fiji Pocket Guide. Since arriving solo in the South Pacific over 10 years ago with nothing but a backpack and a background in journalism, her mission has been to show the world how easy (and awesome) it is to explore a paradise such as Fiji. She knows the islands inside-out and loves sharing tips on how best to experience Fiji’s must-dos and hidden gems. Laura is also editor of several other South Pacific travel guides.